Facebook has been under fire since its data privacy scandals disclosed. Cambridge Analytica, a firm works for Trump’s presidential campaign, harvested and misused 50 million personal data from roughly Facebook users for unauthorized political purposes. Facing to the declining publish trust and losing stock price, Mark Zuckerberg finally apologized for “a breach of trust” on New York Times paper: “We have a responsibility to protect your information. If we can’t, we don’t deserve it,” said the advertisement.
Facebook Got Mired into the Biggest-Ever Controversy
However, public outcry hasn’t seen relief after Facebook’s apology and prompted members of Congress in both parties to call for investigations into the matter. It’s reported that Mark Zuckerberg agreed to testify before Congress amid data-privacy scandal.
The data breach has once again raised concerns on public’s data privacy since no one likes to be “naked” to the strangers. And you would be more anxious if you know how depth of personal data that Facebook has. Your information appears in Facebook messages, photos, or videos can be downloaded by others, including the data of deleted or deactivated accounts, is also exposed to other parties. Some Android phone users claimed their information was leaked even they’ve already logged of Facebook accounts on their mobile devices.
What Facebook Will Do to Prevent Data Breach in the Future
If you want to check whether the app has permission to access your data, you could follow these steps:
- Click ‘Settings’ at the top right drop down arrow
- Then on the left hand side of the window, click ‘Apps’
- If you want to remove apps that have access to your data, just click the ‘remove’ button that is feature alongside the app icon
However, it seems too late to do self-check but the Facebook should take the responsibility to prevent this issue forever. The company said: “We will investigate all apps that had access to large amounts of information before we changed our platform in 2014 to reduce data access and we will conduct a full audit of any app with suspicious activity.”
In the meanwhile, Facebook will inform users who may be affected by apps in multiple ways, and consider to build a way for people to know if their data might have been accessed via ‘thisisyourdigitallife’. Furthermore, “We will remove an app for misusing data and will tell everyone who used it,” Facebook said.
High-Tech Tactics Could Save Your Data Security
1.Leveraging machine learning to secure the identity and access
As a significant feature of Artificial Intelligence (AI),machine learning is playing increasingly important role in tackling companies’ security paradox. By virtue of its advanced algorithms in constraint-based and pattern matching, machine learning could thwart compromised credential attacks, which is perceived as the most common and lethal type of breach.
Besides, machine learning could enlarge the scale that Zero Trust Security (ZTS) frameworks cover in the company, providing threat assessments and graphs that scale across every location.
- Blockchain would be the safest place to storage data
The successive data leakage cases aroused a question: who should I trust? Now, blockchain could answer the question. Different from other storage mechanisms, blockchain’s decentralized nature can instantly possess an up-to-date copy of the database and validates authentic interactions between parties. This essentially avoids information and privacy breach to third parties and ensure any changes towards one case cannot be processed without mutual consensus.