Cloud, A Vital Market Competed by E-commerce Enterprises


Cloud is valued by various industries. In ecommerce area, top enterprises such as Amazon, Alibaba, and all pay enough attention to cloud and have launched related services, as well as new emerging enterprises like JumoreGlobal, which is also planning to a key player in China. With the help of cloud computing, e-commerce application could always adapt to the changing demand and scenarios of the market.

4.4 - Cloud, A Vital Market Competed by E-commerce Enterprises

Cloud advantages

E-commerce enterprises aims to research and study cloud because this technology could benefit them a lot. Let’s see some of the advantages cloud bring to ecommerce business:

  • Larger space and higher speed

Data in e-commerce platforms include that of customers, online shops, products, etc., which occupies large space. But cloud makes it possible for the platforms to store more data. Moreover, the speed could also be improved with the help of cloud, which would not only give customers a better user experience, but also improve the efficiency of the staff.

  • Lower costs

Some open source cloud computing which could be used by e-commerce enterprises to visualize big data. And the costs of developing and maintaining IT infrastructure are saved through the cloud service. Thus the e-commerce platforms would like to study or take advantages of such technology.

  • Safer data

E-commerce enterprises don’t have to worry about the data safety if they store their data in cloud. No one could predict disasters from the nature or mankind. When it happens to any enterprise, it will be very terrible. While backing up data helps the enterprises to find their loss data anytime.

E-commerce enterprise will spend more time on cloud as long as they predict the bright future of cloud.

Application of different cloud models

Generally, Cloud models could be divided into Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS), or Software-as-a-Service (SaaS)

IaaS is an instant computing infrastructure, provisioned and managed on the Internet. It is suggested to be used when the campaign is launched as the e-commerce websites and solutions are hosted in this model.

As for PaaS, some enterprises provide tools for the ecommerce enterprises to create the websites efficiently. And they can track the whole business process like pricing and sales. It’s a suitable model for the enterprises who need to control cost.

SaaS is another popular model which allows users to use cloud-based apps over the Internet. And e-commerce website could be regarded as a complete service in SaaS. Some enterprises also provide solutions of e-commerce include rich media management platform, reviews and ratings, product recommendations, social media solutions, click to call/chat, Loyalty systems. Therefore, most of the e-commerce enterprises are likely to use this model.

The e-commerce platforms should utilize the proper model for themselves. And owning cloud technology to develop relatively service will be welcomed by the market.

According to the prediction, global market for cloud equipment will reach $79.1 billion by 2018, and would be more and more popular in the future. Cloud service will be a better choice for the ecommerce enterprises who want to take a lead in the market.


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